Higher Education Technology Campaign - How to Print Your Schedule and Email Your P

This semester, we are utilizing the Education Advisory Board's Student Success Collaborative software to communicate with students. I definitely love this software for communication campaigns! I mean, I LOVE the advising scheduling feature, but I completely admire the ability to message specific groups of students.

When I discovered that some students experienced difficulty accessing and printing their schedule, I jumped at the opportunity to incorporate the scheduling feature in the Student Success Collaborative software as a back-to-school campaign! I also made sure that the videos were captioned and in English/Spanish.

On the first day of school, I sent the following email to all FTIC students at 8:05 am:

Do you want an EASIER way to check (and print) your schedule for this semester? Log on to http://tarleton.campus.eab.com/

Watch this Video for Step-by-Step Instructions in English
How to Print Your Schedule and Email Your Professors on SSC@Tarleton State (English)
https://youtu.be/GfCAoFZMo5c

Watch this Video for Step-by-Step Instructions in Spanish
How to Print Your Schedule and Email Your Professors on SSC@Tarleton State (En Espanol)
https://youtu.be/WQtbHNkgADo

For more information, please contact Student Success and Multicultural Initiatives (968-9480) or just reply to this email.

Sincerely,

Dr. Jennifer T. Edwards
Assistant VP for Student Success and Multicultural Initiatives

In English

En Espanol

The Result

We had a great response (viewers on the YouTube video) and accesses to the EAB platform. I am totally focused on academic analytics!

Have you adopted a similar campaign? Do you have any suggestions or questions for me?

Sincerely,

Dr. Jennifer T. Edwards

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Teaching Social Media to Graduate Students - A Syllabus Preview and Blackboard Course Review

I absolutely love working with graduate students - especially graduate students who are interested in working in the social media industry. I teach courses each semester focused on social media. These courses include:

- New Communication Technology
- Applied Social Media
- Computer-Mediated Communication

This semester, I am teaching the New Communication Technology course. I finally finished my graduate syllabus last night and I am proud of the progress. Also, this is the first time that I have not required a research paper. I am aiming for full-impact coursework and for a fun process for me.

Click the image of the syllabus to view the ENTIRE syllabus from this semester. I always update the same Google Document each semester to avoid updating links on Blackboard. Updating external links is great! I am very excited about this syllabus and I cannot wait to make the course navigation video. Here's the course navigation video from last semester:

If you have any questions for me, please ask away. I am happy to help!

Sincerely,

Dr. Jennifer T. Edwards

My Social Media Channels!
Of Course You Follow Me on Twitter! @drjtedwards
I Am Also on Instagram! http://www.instagram.com/drjtedwards/
Have You Subscribed on YOUTUBE yet?
Become a Fan of Millennial Professor on Facebook!
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Email Me! I am PR Friendly! - jennifertedwards@gmail.com

Why Did You Choose to Go to College? - A Technology-Focused Retention Campaign

It has been an INTENSE summer and I am excited about the fall semester. We have such an amazing group of students. In fact, over 90% of them submitted their first college assignment to the Provost...on-time! This is a very positive sign for our retention numbers.

My numbers are possibly skewed as well, because I utilized the Education Advisory Board's Student Success Collaborative to send the Provost's email to all of the first-time in college students (FTIC) students who experience our university during Transition Week. Here's her email:

Subject: Here's Your First Assignment (Due Thursday at 5pm) - Dr. Murray

Tarleton Student,

Here's your first assignment. Answer the following questions in an email and send to [specialemailaddress]@tarleton.edu by 5:00 pm on Thursday, August 24.

- Why did you choose to go to college?
- Why did you choose Tarleton State University?
- What are the five main things (goals) you want to accomplish here over the next four years during your journey at Tarleton?

Sincerely,

[The Provost]

I forgot to add...
I also sent a text message from my account the next morning from EAB and I received over 100 responses within a 1-2 hour time period. Most of those responses were from parents who wanted to make sure that their students had the information as well. So, I utilized the next three hours to update...each...cell phone number...for each student. Yup, I am dedicated to student success.

So, this was my week:
Monday (email was sent)
Tuesday (text reminder) at 9:00 am
Wednesday (walking around to random students to ask if they received the email)
Thursday (reminder text was sent to students)...more cell phone number updates from parents...

The results?
All week = a SUPER successful campaign! The impact of the email was amazing! We had a WEALTH of responses and I would definitely do it again!

Any questions about how our campus utilizes the Education Advisory Board's Student Success Collaborative to make our dreams work? Email me! - jennifertedwards@gmail.com

Sincerely,

Dr. Jennifer T. Edwards

My Social Media Channels!
Of Course You Follow Me on Twitter! @drjtedwards
I Am Also on Instagram! http://www.instagram.com/drjtedwards/
Have You Subscribed on YOUTUBE yet?
Become a Fan of Millennial Professor on Facebook!
If You Love Periscope as Much as I Do...Follow Me There! - http://www.periscope.com/drjtedwards/
Email Me! I am PR Friendly! - jennifertedwards@gmail.com

Available for Virtual Presentations, Conferences, Keynotes, & Workshops

Guess what? I am open for speaking opportunities again! I am definitely open to virtual presentations, conferences, keynotes, workshops, and consultant opportunities!

Check out my media sheet!

Sincerely,

Dr. Jennifer T. Edwards

My Social Media Channels!
Of Course You Follow Me on Twitter! @drjtedwards
I Am Also on Instagram! http://www.instagram.com/drjtedwards/
Have You Subscribed on YOUTUBE yet?
Become a Fan of Millennial Professor on Facebook!
If You Love Periscope as Much as I Do...Follow Me There! - http://www.periscope.com/drjtedwards/
Email Me! I am PR Friendly! - jennifertedwards@gmail.com