A College President's Experience with Twitter

One college president uses twitter to keep in contact with his followers (i.e. - students, faculty, staff, parents, etc.). Personally, I think this is an ingenious strategy for college administrators who wish to maintain a level of social presence with the people they serve.

Here is his twitter profile - http://twitter.com/GustiePrez

He has 170 followers and is following 105 people.

Read more about this college president's strategy here - http://www.startribune.com/local/83972597.html?elr=KArks:DCiUHc3E7_V_nDaycUiD3aPc:_Yyc:aUU/


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People Like Me: A Unique Marketing Strategy Utilized by For- Profit Universities

I have been meaning to write this post for awhile, but it seems that every time a commercial is released, there is a new one to replace it.

Recently, my area of Texas has experienced an increase in the amount of for-profit universities (i.e. - Kaplan University, University of Phoenix, etc.). These universities have embraced a marketing strategy that tends to appeal to the average working adult, single mother, and disgruntled student. I am very impressed with their marketing strategy and I think many people may take advantage of their services (now and in the future). Their commercials feature students of both genders, many racial backgrounds, and lifestyles. In fact, some of these commercials are so appealing that I wish many traditional universities would replicate their marketing strategy by using social media websites (i.e. youtube).

What If Someone Had a Record of ALL of Your Online Searches? (An Interesting 45 Minute Video)

On New Year's Eve, my husband and I watched a very interesting documentary-style report on google.com. The report was enlightening, but scary at the same time. Today, I found the report on hulu (thank goodness for hulu) and it is around 45 minutes long.

What are your reactions?

Millennial Professor/Jennifer T. Edwards

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Facebook Has 109.7 Million Members (Double the Membership of Myspace)!

The Twitter Toolbox - 111 Web-Based Twitter Tools

 "111 Twitter Tools" is a list of 111 web-based twitter tools that novice or advanced twitter users can use for twitter analysis, information gathering, network building and management, twitter management, sharing tools, organization and productivity, life tools, business and finance, and health, and blogging. Check out this great list! - http://bigisthenewsmall.com/?p=4207

Introducing Scholastic's "Expert Space" - A Tool for the New Digital Classroom

Grade 4-12 educators and educational technologists: Scholastic just released a digital curriculum titled "Expert Space". This curriculum features social studies and science content that teachers can display in class and on the internet. This curriculum is based on a literature review titled, "Expert Space Digital Curriculum & Tools for the 21st Century Effective Web-Based Learning Environments: A Literature Review".

To access this website please click the following link - http://teacher.scholastic.com/products/digital_curriculum/expertspace/index.htm. 

In addition, teachers and other interested parties can sign up for a free webcast titled "The New Digital Classroom, Building Expertise in the Science Curriculum". This website also lists several additional workshops focus on K-12 learning and instruction in the 21^st Century using inquiry, collaboration, technology.

Millennial Professor/Jennifer T. Edwards