Monday, February 22, 2010

"A Dozen Great Free Online Video Lecture Sites" - A Great Link for Educators!

If you teach online or if you enjoy creating engaging lectures for your students, please visit this link, "A Dozen Great Free Online Video Lecture Sites". This link features a collection of several websites that feature online video lectures.

One of these websites, YouTube EDU, is especially helpful for K-12 and higher education professionals who wish to integrate videos in their classroom lectures.

Millennial Professor
Jennifer T. Edwards, Ed.D.

Wednesday, February 17, 2010

Online Adult Students and Predictors of Success

Many adult learners are choosing to take online classes in conjunction with their face-to-face classes (or exclusively online classes). This is an exciting opportunity for both colleges/universities and adult learners. However, some of these adult learners experience both barriers and supports when pursuing their degrees.

Recently, I discovered a great literature review focused on adult online learners, "Predictors of Success for Adult Online Learners: A Review of the Literature". This literature review focuses on adult online learners and the predictors of their success. I am very interested in this topic because I will teach two online courses in the fall semester. I hope to provide these online students with ample opportunities to overcome potential barriers they may encounter in the online educational process.

This article was very helpful!

Millennial Professor

Monday, February 15, 2010

A College President's Experience with Twitter

One college president uses twitter to keep in contact with his followers (i.e. - students, faculty, staff, parents, etc.). Personally, I think this is an ingenious strategy for college administrators who wish to maintain a level of social presence with the people they serve.

Here is his twitter profile - http://twitter.com/GustiePrez

He has 170 followers and is following 105 people.

Read more about this college president's strategy here - http://www.startribune.com/local/83972597.html?elr=KArks:DCiUHc3E7_V_nDaycUiD3aPc:_Yyc:aUU/


J

Wednesday, February 10, 2010

People Like Me: A Unique Marketing Strategy Utilized by For- Profit Universities

I have been meaning to write this post for awhile, but it seems that every time a commercial is released, there is a new one to replace it.

Recently, my area of Texas has experienced an increase in the amount of for-profit universities (i.e. - Kaplan University, University of Phoenix, etc.). These universities have embraced a marketing strategy that tends to appeal to the average working adult, single mother, and disgruntled student. I am very impressed with their marketing strategy and I think many people may take advantage of their services (now and in the future). Their commercials feature students of both genders, many racial backgrounds, and lifestyles. In fact, some of these commercials are so appealing that I wish many traditional universities would replicate their marketing strategy by using social media websites (i.e. youtube).