Dr. Jennifer T. Edwards: A Texas Professor Focused on Artificial Intelligence, Health, and Education

Monday, December 3, 2018

Data Analysis: California and Texas Public Health Initiatives

I am a health communication researcher, primarily in the areas of social media and awareness for veterans and underrepresented populations. During a graduate class this semester, the students decided to research how two states provided outreach for their citizens through Twitter.

We also examined the engagement for India, England, and the United States for public health outreach. We hope to present the information at a conference soon. Take a look at our strategy and data analysis for public health:

This is definitely a high impact practice for students. I like to integrate research in each course that I teach - online and offline!

Interested in a specific student success topic or do you need a speaker for an upcoming conference? Contact me via direct message on Twitter or join our Student Success Communication and Technology Institute on Facebook!

Thanks for visiting!

Sincerely,

Dr. Jennifer T. Edwards
Higher Education Speaker and Researcher

My Social Media Channels!
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My Research Interests: Customer Service and Social Media, Higher Education Retention, and Millennials at Work

Monday, November 19, 2018

Explaining Social Media Data Analysis and the Social Presence Theory on Facebook Live

Everyone has a favorite communication or higher education theory. My favorite theory is the Social Presence Theory (especially for electronic communication. I apply this theory to higher education and communication research.

I also teach this theory to our students (graduate and undergraduate students) each semester. Some of my classes are online and previously this presented a problem for the students who are engaged in the research process. Now, the students have an opportunity to learn about the theory through a new, free webinar software...no, not Zoom - yes it's Facebook Live! Usually I "go live" during our weekly chats for class!

So, I use Facebook Live to teach concepts when students have questions. This has been VERY convenient because students do not have to log on to the software system (Zoom) when they need to access the video. In fact, you do not have to log on to access the video and you can embed it (like the one below) on your Course Management System (we use Blackboard).

Here's a brief description of the Social Presence Theory for our students (and the others who viewed the video).

Monday, November 12, 2018

How to Use the Twitter Advanced Search and How to Respond in a Crisis on Social Media

I am a huge fan of Twitter Advanced Search because it enables users to search for key terms or hashtags by location or account. Yes, it sounds complicated, but it is not. Check out this video to discover how to use the Twitter Advanced Search.

I use Twitter Advanced Search for a variety of reasons, including:

Finding Tweets from My City
Discovering Tweets from a Certain Account During a Certain Timeframe
Finding My Tweets from Five Years Ago
Discovering How Many Tweets Certain Account Post During a Certain Timeframe
Finding a Specific Phrase on Twitter (great for finding research opportunities)
Discover the Student, Faculty, and Staff Sentiment on Campus

Use this video to discover HOW you can use Twitter Advanced Search to meet your goals.

Monday, November 5, 2018

Celebrating the Texas Social Media Research Institute Seniors!

Every time I become discouraged in higher education, I always have to think about the wonderful students in classes and who are also part of the Texas Social Media Research Institute's internship program.

Each year, our graduating students are honored for their efforts in the organization and also for their hard work serving the community. They have a special recognition ceremony and then they are also encouraged to give advice for others who are in the organization. Words of Wisdom! :)

Enjoy watching our Last Meeting of the Semester and Senior Celebration!

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